Wolters Kluwer names five key issues facing firms

Wolters Kluwer Tax Accounting opened its 14th annual CCH Connections user conference this week in Miami Beach, showcasing its latest products and services for accounting professionals — and offering them advice and insight into the major issues faced by their peers.

In his opening remarks, Wolters Kluwer Tax and Accounting North America CEO Jason Marx talked about some of the disruptive technologies that are changing the ways that tax and accounting professionals work and the regulatory changes transforming client expectations.

“The long-valued tax-planning strategies that have worked for many years are about to change,” said Marx. “We’re focused on helping firms navigate these changes and its impact to the business, while empowering professionals to meet client expectations.”

Wolters Kluwer Tax and Accounting North America CEO Jason R. Marx at CCH Connection 2018

Wolters Kluwer Tax and Accounting North America CEO Jason R. Marx at CCH Connection 2018

Courtesy of Wolters Kluwer

He also discussed some of the highlights of the company’s annual whitepaper about various topics of interest to accounting and tax professionals, including client service, the business environment and accounting technology. While most firms are seeing growth, they also reported their most pressing businesses issues to be:

1. Growing the business.
2. Keeping up with technological change.
3. Meeting client expectations.
4. Completing work accurately and on time.
5. Data security.

The whitepaper, “Technology Hype or Reality: What firms really need to know to thrive in a world of change,” will be available to download here on October 24, the closing day of the conference.

Marx also discussed some of the recent changes affecting the profession, including the Supreme Court decision in the Wayfair case, and trade battles.

Along with Marx, the conference also featured Ryan Estis as the opening keynote. He discussed how accountants can adapt and thrive, navigate change and accelerate breakthrough performance in the new economy. The complete agenda can be found here.


Michael Cohn